Reputation management is the strategy used to shape the customer perception about an organization or individual by manipulating the online information about them. It is mostly done to increase the online visibility or to decrease the visibility of negative contents. Reputation management is done as a defensive strategy when you have negative reviews, or your… Continue reading How Are Reputation Management and Reputation Marketing Different
Category: Reputation Management Services
What to Do About Google Fake Reviews
One of the major problems being faced by businesses in the digital world is fake reviews posted by disgruntled customers and competitors due to which their online reputation is taking a hit. Many search engines like Google have algorithms designed to recognize fake reviews, which includes filtering reviews from users, and unnatural languages, which are… Continue reading What to Do About Google Fake Reviews
Google Yourself India
Search engines have given us many opportunities to find out details about anything and everything in this world but these same search engines can become a curse to all of us. If you have any compromising images or contents in the internet posted years back or a negative remark posted by your ex-employer or disgruntled… Continue reading Google Yourself India
Social Media Reputation Monitoring India
In today’s digital world which is online focused, any small crisis can develop into a major online reputational crisis due to the real-time nature of social media platforms. Print media rarely report an adverse story about a company, but blogs, forums, and other social media platforms can do massive damage if there are any negative… Continue reading Social Media Reputation Monitoring India
How to Boost Trust in Your Business Using Social Media
Social media is all about engaging with your followers. Your business can effectively use social media to tell your business story, and promote your products on a global scale in real time almost without any expense. Use major social media channels like Facebook, Pinterest, LinkedIn, Twitter and YouTube to grow your audience and increase your… Continue reading How to Boost Trust in Your Business Using Social Media
7 top tips when dealing with a Social Media crisis online
Social media crises are unpredictable and they happen when you lease expect them. The only way to successfully overcome social media crisis are to be in a state of readiness at all times. Social crisis can happen during weekends when you may be offline. It can happen on a Monday morning when you are frantically… Continue reading 7 top tips when dealing with a Social Media crisis online
Smart Social Media Techniques for Reputation Management
Studies reveal that negative reviews /comments posted on social media have almost ruined many businesses because they were handled ineptly and in a delayed way by the business owners. The plain truth is positive information tends to be somewhat sidelined by the social media whereas bad reviews spread like wild fire. There are instances of… Continue reading Smart Social Media Techniques for Reputation Management